Session

Exposing Bias and Changing Expectations

Carolyn Tastad, Group President, North America, Procter & Gamble
Yuri Hermida, Vice President, North America Baby Care & Brand Function, Procter & Gamble
Karen Stuckey, Senior Vice President, Private Brands General Merchandise, Wal-Mart Stores Inc.
Monica Turner, Vice President, Customer Business Development, Procter & Gamble

Learn how Procter & Gamble, the world’s largest advertiser and the company behind well-known brands such as Always, Pantene and Secret, is leveraging its deep consumer insights to be a force for good. Get a behind-the-scenes look at how the company is uncovering gender bias and sparking conversations that motivate change and create new expectations — and why that matters to all of us. Includes audience Q&A.

Wednesday, August 2  |  8:45 am to 9:45 am  |  Bacara Ballroom